OUR BEERS
(Core & Seasonal)
RED BREAST 4.5% ABV
Brewed with two classic English cone hops and natural coloured malt,
this latest addition to the Jennings portfolio drinks with full flavour
for a warming glow. Redbreast is available in draught.
1828 3.8% ABV
A light easy to drink, pale coloured session ale.
COCKER HOOP 4.6% ABV
An award-winning golden bitter from an all malt brew, with Styrian
Golding hops added at various stages, to give a classic hop flavour and
aroma. A bitter beer of great character appealing to those drinkers
really appreciate their beer and are looking for quality. Launched in
September 1995 as 'September Ale', Jennings Cocker Hoop has become
hugely popular, particularly with Lake District tourists in summer.
CRAG
RAT 4.3% ABV
COLOUR AND TASTING NOTES
Brewed using pale ale malt from the premier brewing barley - farm assured
Maris Otter, grown on the coastal strip of Norfolk - to produce its
distinctive golden colour.
Two classic varieties of English whole cone hops are used to give a
delicate flavour and aroma - a variety of Fuggles, grown in Herefordshire
with a root stock in excess of 60 years old; and Goldings, grown in Kent,
the garden of England.
The finest brewing sugars are
also used to contribute to the ale's distinctive taste, and last but not
least, pure Lakeland water is used, from a spring that has been
supplying water since the time of the Norman Conquest.
SELLING FEATURES
This refreshing, golden coloured bitter is the result of the Head Brewer's
years of experience and the fine, natural ingredients that are used.
It is perfect to slake any thirst at the end of a day's climbing.
An authentic brand proposition, with eye catching imagery and a quirky
name that celebrates all those men and women who gain pleasure from
climbing on the wonderful crags and cliffs to be found in the home of
British rock climbing - the Lake District. ('Crag Rat' is a light-hearted
term used locally to describe particularly keen and enthusiastic
climbers).
HISTORY OF THE BRAND
Another new addition to the Jennings portfolio, Crag Rat was developed for
launch in May 2001, in response to a demand for more seasonal beers.
CUMBERLAND
ALE 4.0% - 4.2% ABV
COLOUR AND TASTING NOTES
A distinctively darker bitter brewed with malt made from Maris Otter
barley and the careful addition of amber malt, to give a nutty flavour
that supports a subtle blend of English aromatic hops.
SELLING FEATURES
A full flavoured beer, with a delicate hop character, making it ideal for
the demanding, modern beer drinker.
HISTORY OF THE BRAND
Developed in 1991 by our Second Brewer, Mary Minty, Jennings Cumberland
Ale has become a firm favourite nationwide. It is the best selling brand
in the Jennings Range outside the Lake District.
JJ No 1 4.3% ABV
A premium ale, brewed using two classic varieties of English
hops - Fuggles, grown in Herefordshire, and Goldings, grown in Kent. The
malt used in the brew is farm assured Maris Otter, grown in Norfolk,
combined with a selection of coloured malts, to produce the ale's
distinctive chestnut colour.
A brand with real authenticity, brewed in the name of the Jennings
founder, who established the company in 1828. A beer with proven
consumer acceptance. Initially introduced as Fell Runner in the spring
of 2001, it received such a positive reception that it was considered
worthy of being brewed in the name of the founder John Jennings, or 'old
JJ' to his friends.
JENNINGS DARK MILD 3.1% ABV
A very dark, malty mild, which is characteristically sweet, but well
balanced and extremely drinkable. At 3.1% ABV, it is ideal for those
seeking a lower strength beer. Without wanting to compromise on taste.
Jennings Dark Mild has a good reputation, being well regarded by mild
drinkers everywhere and has developed a very loyal following. It has
been produced for many years and demand has continued during the decline
of the mild market - recently it has enjoyed something of a revival.
SNECK
LIFTER 5.1% ABV
COLOUR AND TASTING NOTES
A dark beer with a reddish tinge derived from the use of coloured malts,
perfectly balanced with specially formulated brewing sugars and English
aromatic hops.
SELLING FEATURES
A strong, satisfying ale, wonderfully warming and full of complex flavours
to create an intriguing beer of great character.
HISTORY OF THE BRAND
First introduced in 1990 as a winter warmer, Jennings Sneck Lifter has
become a firm favourite in the portfolio. The origin of the name lies in
Northern dialect where it means a door latch, although in this context a
Sneck-Lifter was a mans last sixpence which enabled him to "lift the
latch" of a pub door and buy himself a pint, hoping to meet friends
there who might treat him to one or two more.
CUMBERLAND
CREAM 4.0% ABV
COLOUR AND TASTING NOTES
A golden coloured brewery conditioned beer with delicate hop
characteristics, brewed with finest British ingredients - Maris Otter
barley, aromatic hops and pure water from the Castle Brewery's own well.
SELLING FEATURES
A smooth version of Cumberland Ale that will appeal perfectly to
discerning bitter drinkers who like a full flavoured, well chilled pint.
HISTORY OF THE BRAND
New for the Millennium in response to customer demands for a brewery
conditioned ale which is stronger, but lighter in colour than Old Smoothy.
JENNINGS
BITTER 3.5% ABV
COLOUR AND TASTING NOTES:
A distinctively darker bitter brewed with malt made from Maris Otter
barley and the careful addition of amber malt, to give a nutty flavour
that supports a subtle blend of English aromatic hops.
SELLING FEATURES
A very drinkable strength with a really moreish taste, making it an ideal
session beer for those seeking something distinctive.
HISTORY OF THE BRAND
Jennings Bitter is the original beer in the Jennings range. It is most
popular in the Lake District, Jennings heartland, but it is also
appreciated by drinkers in many other parts of the country.
OLD
SMOOTHY 3.5% ABV
COLOUR AND TASTING NOTES
A distinctively darker bitter, brewed with malt made from Maris Otter
barley and the careful addition of Amber malt, to give a nutty flavour
that supports a subtle blend of English aromatic hops.
SELLING FEATURES
All the flavour and aroma of Jennings Bitter, captured in brewery
conditioned form, to deliver a smooth, cool, refreshing beer.
HISTORY OF THE BRAND
Only introduced in 1996, Jennings Old Smoothy has already attracted
drinkers who do not want to sacrifice taste for a consistently good pint.
LA'AL COCKLE WARMER 6.5% VOL - SEASONAL ALE
A strong mellow ruby coloured ale, with a well balanced flavour of
malt made from Maris Otter barley and the finest English aromatic hops.
A wonderful winter ale - ideal to warm the cockles of your heart on a
cold winter's night.
When popular demand dictated that the company's original
winter ale should be make available all year round, Jennings La'al
Cockle Warmer was created in order to continue a seasonal offering.
First produced in 1995, the name was devised to reflect its warming
qualities and as its strength suggested it would sometimes be consumed
in half pints, the addition of La'al, the Cumbrian word for little,
seemed appropriate.
CROSS BUTTOCK ALE 4.5% ABV - SEASONAL ALE
A traditional all malt bitter beer which is rich in colour, brewed with
malt made from Maris Otter barley and hopped with English Fuggles and
Goldings.
A well balanced beer with a classic hop character that
is both refreshing and satisfying. Launched in September 1998 as a new
season's ale. The name comes from a term which has been used for
centuries in Cumberland and Westmorland wrestling to describe a
particular type of throw.
